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Tvvideo
The Oprah Effect
Synopsis
We all know that Oprah Winfrey is a powerful woman, but no one knows this better than the authors, politicians, entrepreneurs and ordinary people who have had their lives changed by a recommendation from the woman herself. We explore Oprah Winfrey's ability to transform a business or a life with a simple mention on her popular talk show, including how companies work to get on the show and why even a brief mentioned by Winfrey can turn entrepreneurs into millionaires. Carl Quintanilla takes us through the phenomenon that is "The Oprah Effect".